Assistant General Manager

(Sales and Marketing)

Overview
  • The duties of an AGM- Sales and Marketing typically involve responsibilities aimed at driving sales, developing marketing strategies and overseeing related activities, thereby focusing on enhancing business growth through comprehensive and strategic planning, effective sales management, and impactful marketing efforts.
  • Overall, the AGM of Sales and Marketing at GHPL, plays a crucial role in driving business growth, managing and driving ahead all sales teams, and developing effective strategies to succeed in a competitive market.
Key Responsibility Areas
Strategic Planning and Implementation :
  • Develop and execute sales and marketing strategies to achieve business objectives and growth targets.
  • Conduct market research, analyze trends, and create and adjust strategic plans that drive business development. Regularly review and adjust strategies based on performance metrics and market conditions to ensure they are effective and relevant
Team Management :
  • Oversee and mentor the sales and marketing team, including setting goals, providing training, and evaluating performance.
  • Foster a collaborative environment to maximize team effectiveness and morale.
Sales Management :
  • Monitor sales performance, including tracking key metrics and setting targets for the team.
  • Implement and refine sales processes to improve efficiency and conversion rates.
Marketing Campaigns :
  • Execute marketing campaigns, including digital marketing, print advertising, social media, and events.
  • Develop promotional materials and ensure consistent branding across all channels.
Client Relations :
  • Build and maintain relationships with clients to foster future sales.
Reporting and Analysis :
  • Prepare and present regular reports on sales performance, marketing effectiveness, and market conditions to senior management.
    Analyze data to identify trends and opportunities for improvement.
Sales Strategies and Incentives :
  • Develop and implement sales strategies and incentive programs to motivate the team and drive results.
  • Evaluate the effectiveness of these strategies and make adjustments as necessary.
  • Play a role in negotiating terms and closing deals, for small, large or high-profile transactions.
Partnerships and Networking :
  • Establish and maintain relationships with industry professionals, such as brokers, developers, and real estate agents.
Compliance and Legal :
  • Ensure that all sales and marketing activities comply with industry regulations and legal requirements.
  • Stay informed about changes in real estate laws and regulations. Possess the necessary knowledge on Development Control Rules (DCR) of CMDA/ Corporation/ DTCP, governing our various projects.
Customer Experience :
  • Enhance the overall customer experience by improving service delivery and ensuring that client interactions are positive and professional.
  • Implement feedback mechanisms to continually refine and improve service offerings.
Lead Generation and Conversion :
  • Develop and implement strategies for generating high-quality leads.
  • Optimize lead conversion processes to ensure that potential clients are effectively nurtured through the sales funnel.
Brand Reputation Management :
  • Monitor online reviews, social media channels, and other platforms for customer feedback and addressing any issues or concerns promptly.
  • Implement strategies to enhance the company’s reputation and maintain a positive brand image in the real estate market.